I recently watched a highly promoted and hyped boxing match.
The match was years in the making! Money and egos were the likely culprits. The massive buildup over years of negotiations only made the match more popular.
The winner’s purse skyrocketed to unheard of levels in the 9 digits!
I ended up watching the boxing match on pay-per-view in a dive bar with a colleague. We stood up against a wall, behind some cowboys seated at a table, sipping their brews. The place was packed.
Surprisingly, there was no cover charge. The fight must have cost the bar owner plenty to stream live.
Perhaps he figured he could make the investment back over the course of the night. And, judging by the glassy eyes of the patrons, the “fighty” college kids, and the beer on the floor, he probably did just ok!
So the match got underway, after extravagant introductions and walk ins. The match lasted all 12 rounds, with both boxers becoming chess players, making moves and evaluations over the entire match.
The champion won with a unanimous decision after the final bell.
The key point here is that he won.
No, it was not the most exciting boxing match that I’ve ever seen. That would probably belong to a Mike Tyson match I watched years ago. Neither boxer even went to the ground in this one.
There’s a good business and testing lesson in the match. The main goal should always be in sight — winning. The goal should be to maximize the amount of testing on the budget that you have, so that you can test as many samples and sample types as possible.
And with a little luck and persistence, you finally come upon a deposit with something in it worth selling. Ideally, there’s still money left in the budget!
Win the match by any means, without a knockout punch.
If you like this “boxing match” testing philosophy, give our testing services a try.
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